NZIE Website
New Zealand Institute of Education
Call 0800 69 33 82

digital marketing

Business class

Minding your business

 by James Anderson | 21 Sept 2017 Whether you are looking at managing your very own business, or are looking for a job in the business industry, the Business Management Program at NZIE has something for you. Learning business is so much more than being taught how an organisation
Read More
inbound marketing

The four steps to effective Inbound Marketing

 by James Anderson | 31 Aug 2017 What is Inbound Marketing? Inbound Marketing, or Content Marketing as it is also known, contrasts with traditional marketing methods in that it is focused on earning an audience instead of interrupting them. This is done by creating content which
Read More
fundamentals of SEO

7 fundamentals to help you succeed with SEO

 by James Anderson | 26 Aug 2017 What is SEO? SEO stands for Search Engine Optimisation. The practice of SEO is therefore to optimise one’s website to be as appealing as possible to search engines, like Google. This is very important because as everyone knows, the internet is
Read More
Digital Marketing student testimonial

Why did I study Digital Marketing?

 by James Anderson | 20 Aug 2017 When I finished my Bachelor of Arts in English and Politics several years ago, I had to ask myself a fairly serious questions: What next? I quickly worked out that my abilities lay in the communications and marketing industries, but the more I
Read More
Learning Digital Marketing

Why Teach and Learn Digital Marketing

by Ronny Hossain | 20 June 2017 Digital marketing makes a vast difference as to how far industries and businesses are able to grow. It plays a significant role when it comes to brand establishment and influence of businesses across all industries. Digital marketing is essential
Read More
Digital marketing

10 ways Digital Marketing is helping New Zealand businesses

by Ronny Hossain | 20 June 2017 The use of technology for marketing purposes is known as digital marketing. Many brands use this as a medium for marketing their products on the internet. For the past twenty years, marketing strategy has changed significantly, for now it uses
Read More
Social media marketing

The Dark Art of Social Media Marketing

by Vicki Jeffels | 13 June 2017   Are you afraid of the dark? Many marketers, even social media marketers are. I don’t blame you at all, we all fear the unknown, but the wise amongst us will rise above our apprehension and embrace it, ideally as soon as possible, because
Read More
UX user experience

How to develop the perfect website

by Vicki Jeffels | 14 June 2017 At the beginning of the semester I am often asked by web development students ‘how do I develop the perfect website’, to which I reply succinctly. You don’t. To understand my answer, you need to go right back to the beginning and consider the
Read More
social media likes

The digitally-mediated political world: Politics & social sharing

An observational perspective by Mike Kirkwood | 16 May 2017   What a world we live in! At no time in history have we been more connected. By virtue of its nature new media is social, communicative, entertaining and downright interesting. One only needs to observe
Read More
internship in NZ

Top 5 tips on how to create yourself a good Internship

by Antonia Mak | 01 May 2017 Internship experience  is one of the most important pieces of the foundation you can lay for a successful career. It’s a great opportunity for international students to gain New Zealand work experience. It can be your life game changer. A good
Read More
12
WordPress Video Lightbox